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Strong Product People: A Complete Guide to Developing Great Product Managers
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About Strong Product People: A Complete Guide To
Product Description Are you a product leader looking for advice on how to be certain that every product manager on your team lives up to their full potential? Do you want to make sure your product people are competent, empowered, and inspired, and would you like to know how you can best help them on this journey? If you answered “yes” to any of these questions, then this book is for you! By the end of this book, you will understand: • Why you need to focus on the personal development of every product manager—and of the team as a whole—to unlock their full potential. • Why coaching is an important part of your job, and how to do it in the most effective way. • How you can define what a good product manager looks like. • How you can accurately assess product managers and provide them with valuable, actionable, and helpful feedback on their current performance that will help them perform even better. • Which methods/frameworks you can use to make sure product managers learn what they need to know to be more effective—enhancing their people skills. And you will be able to: • Reflect on your own coaching personality and define your own areas for development. • Efficiently prepare and use one-on-ones as your main coaching tool. Review More and more leaders are realising the value of empowering their teams - and STRONG is the book we all needed on how to coach and develop our teams to embrace that empowerment!" - Martin Eriksson, Product Leader, Co-Founder of Mind the Product, CPO-in-Residence & Best-Selling Author "STRONG is a must-read for everyone managing product managers. Developing your individual PMs well is the biggest lever you have to create impact for your organization. Based on many years in coaching and developing PMs and heads of product, Petra Wille has created a hands-on guide that is full of firsthand experience and actionable advice." - Arne Kittler, VP Product Management at XING "STRONG is the encyclopedia for product leaders. It’s bursting with knowledge, hard reality checks, and actionable advice. If you want to build a great product team, this is the place to start!" - Shaun Russell, Product Coach "STRONG is not a book you read once and set aside—it is a reference to return to again and again as you hone your coaching skills. It is an essential guide for product leaders at all stages! Being intentional in leadership practices makes all the difference when building high-performing product teams. STRONG helps leaders reflect on their own skills and provides a practical guide for coaching your team. It is a must-read for any product leader." - Emily Tate, Chief of Staff at Mind the Product "STRONG puts the focus on the root cause of weak products: a weak product organization that does not help their product managers grow. And that almost always starts with the head of product. This book gives you all the tools you need to change this." - Alexander Schardt, Director Product Management B2B at Engel & Völkers "STRONG was wonderful to read. I would have killed for something like this three jobs ago! It has given me a lot to think about for my current role, I will definitely go back and reflect on how I am doing some aspects of my team management, and will invest in areas that, at the moment, I am not prioritizing enough." - Luis Cascante | Head of Product at Star Stable Entertainment About the Author Petra Wille is an independent product leadership coach who's been helping product teams boost their skillset and up their game since 2013. Alongside her freelance work, Petra co-organizes and curates Mind the Product Engage Hamburg, Germany.
