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Product Description Integrating latest research results and characterization techniques, this book helps readers understand and apply fundamental principles in nonlinear polymer rheology. The author connects the basic theoretical framework with practical polymer processing, which aids practicing scientists and engineers to go beyond the existing knowledge and explore new applications. Although it is not written as a textbook, the content can be used in an upper undergraduate and first year graduate course on polymer rheology. • Describes the emerging phenomena and associated conceptual understanding in the field of nonlinear polymer rheology • Incorporates details on latest experimental discoveries and provides new methodology for research in polymer rheology • Integrates latest research results and new characterization techniques like particle tracking velocimetric method • Focuses on the issues concerning the conceptual and phenomenological foundations for polymer rheology • Has a companion website for readers to access with videos complementing the content within several chapters From the Inside Flap Polymers are long string-like molecules. At high molecular weights, the long molecules are heavily intertwined, leading to unique viscoelastic behavior due to chain entanglement. Under large deformation, entangled polymers show a rich variety of nonlinear rheological responses including strain localization. Nonlinear Polymer Rheology offers new, significant insights to students and research professionals. All aspects of nonlinear polymer rheology are described within one common framework. The author explains why yielding, i.e., the transition from elastic response to irreversible deformation (flow), always takes place when entangled polymeric liquids are subjected to a variety of different forms of large deformation. Integrating latest research results and characterization techniques, Nonlinear Polymer Rheology helps readers understand and apply basic principles of nonlinear polymer rheology. The book connects the theoretical framework with practical polymer processing, aiding practicing scientists and engineers to go beyond existing knowledge and explore innovative applications. From the Back Cover Polymers are long string-like molecules. At high molecular weights, the long molecules are heavily intertwined, leading to unique viscoelastic behavior due to chain entanglement. Under large deformation, entangled polymers show a rich variety of nonlinear rheological responses including strain localization. Nonlinear Polymer Rheology offers new, significant insights to students and research professionals. All aspects of nonlinear polymer rheology are described within one common framework. The author explains why yielding, i.e., the transition from elastic response to irreversible deformation (flow), always takes place when entangled polymeric liquids are subjected to a variety of different forms of large deformation. Integrating latest research results and characterization techniques, Nonlinear Polymer Rheology helps readers understand and apply basic principles of nonlinear polymer rheology. The book connects the theoretical framework with practical polymer processing, aiding practicing scientists and engineers to go beyond existing knowledge and explore innovative applications. About the Author SHI-QING WANG, PhD, is Kumho Professor of Polymer Science at the University of Akron. He has been teaching at the university level for more than 28 years and has over 150 peer reviewed publications. Dr. Wang is a reviewer for many journals and a Fellow of both the American Physical Society (APS) and American Association for the Advancement of Science (AAAS).