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The Double Bottom Line: How Compassionate Leaders Captivate Hearts and Deliver Results
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About The Double Bottom Line: How Compassionate Leaders
Product Description Amazon Best Seller Compassionate leadership isn’t about being nice; when practiced effectively, it’s a strong leadership style that can elevate your spirits and profits. Compassionate leaders are not weak. They are tough leaders who understand that they can be good to their people and deliver stronger results. In fact, taking care of your people actually leads to better results. In his new book, Donato Tramuto―recognized CEO, business leader, innovator, and philanthropist,―makes the case that compassion is a key leadership principle that powerfully drives trust, success, and innovation; raises morale, builds stronger teams, and improves overall performance; creates sustainable commitment to an organization’s mission and values. Tramuto interviewed nearly 40 successful leaders who practice compassionate leadership and reveals the best strategies from their playbooks. He then combined these interviews with his own insights, numerous studies, and original, qualitative research of 1,500 participants to unleash the measurable data and benefits of compassion in the workplace. Most leaders have an innate desire to be compassionate, but many don't know how to put it into practice. This book shares inspiring stories and actionable examples of how proven leaders have accomplished this and how you can too. The bottom line on bottom lines: compassionate leadership is about better people and better business. Review “It’s time for all corporations to be truly committed to meeting the needs of all stakeholders and to playing an essential role in improving our society. Tramuto’s new book, The Double Bottom Line, is the essential playbook for compassionate, forward-looking leaders.” —Alex Gorsky, chairman and CEO, Johnson & Johnson “Compassion is an action that shows in the way you move throughout the world. Let The Double Bottom Line be your roadmap to compassionate action that will strengthen your business and better the world.” —Thasunda Brown Duckett, president and CEO at TIAA “Can you have unfettered capitalism and compassionate leadership? Donato Tramuto shows you how they can be perfectly compatible.” —Katie Couric, award-winning journalist, co-founder, Katie Couric Media, co-founder, Stand Up to Cancer, author of the new memoir, Going There “Maximizing only financial interest is not sustainable. Leaders who drive the highest levels of long-term success know how to maximize the interests of all. Compassion is an essential element in that. The Double Bottom Line gives actionable examples of how compassionate leaders do this with terrific results. The time is right for this book.” —Bruce Broussard, CEO at Humana “The Double Bottom Line is required reading for the next generation.” —Governor John Baldacci “We have the choice to be the difference in our own lives. When we connect with compassion it drives passion and purpose within ourselves. We can then elevate others as individuals, companies can elevate their employees and members, and together, I think we can change the world. Donato Tramuto's book, The Double Bottom Line, gives us examples and inspiration to help us do just that.” —Janine Broussard, founder, H.U.G. Reading Program “We all have the power to make a difference, whether through instituting large-scale changes or by helping others in the course of our daily lives—in our community, workplace, or home. Compassion is the heart of what drives our ability to make this impact. Donato Tramuto’s book illustrates the power we all have to help make the world a better place.” —Senator William Frist, MD, acclaimed heart-lung transplant surgeon, humanitarian, former US Senate majority leader, and founding partner, Frist Cressey Ventures “Having compassion doesn’t mean that you can’t be tough, that you can’t be results oriented. This book shows that compassionate leadership is, in fact, strong leadership that leads to higher-performing teams, greater innovation, and better results overall.” —Jeff
