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***Amazon Best Seller*** Design Performance-Enhancing Objectives with Confidence Ah, the annual ritual of objective-setting! Loved by so few, undertaken by so many. Countless managers get a slight knot in the pit of their stomachs, just thinking about it. Many managers dread the annual objective-setting process so here's a little secret...They often dread it because they're not 100% sure of what they're supposed to do. They were promoted and given little to no training. They're just supposed to know how to design objectives. How to cascade their objectives down to their team. How to design an objective to develop someone's stakeholder management skills. Sure it's easy, right? On top of that, they aren't really convinced that the process makes much of a difference. For many managers, it's a tick-box exercise they're forced to do. Sound familiar? Here's another little secret for you...It doesn't have to be this way. Understanding different objective types and which to use when. Having a clear view of the drivers behind objectives. Discussing how objectives will be achieved. Capturing supports and action plans. Identifying the desired outcome, not some step along the way. All these elements feed into the skill of designing objectives that really drive performance - the actual purpose of performance management. Want to design objectives that truly turn the performance dial? Enter the SMART world of objective-setting and learn: - Relationship between objectives and job descriptions - Deconstruct the SMART framework and how to use it as part of performance management - Different types of objectives, their drivers and SMART examples - What motivates people - Your own "performance management" mindset - Prompts for you to apply the learning to your own team What would a 10% increase in your team's performance mean to you?