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PROTECT YOUR BABY Our ergonomic heart shape pillow is designed to prevent and correct mild cases of flat head syndrome. Flat head syndrome occurs when a baby's head develops a flat spot due to pressure on that area. Babies are vulnerable because their skull is soft and pliable when they're born. Use our pillow to position your newborn’s head properly. The cut out in the pillow allows air to circulate, keeping your infant’s head from overheating as well as allowing room to support your infant’s head so that it does not become flat through pressure. Keeping the head and neck in alignment with the spine is an added benefit to restful sleep. SAFE & GENTLE Covered with organic cotton, our infant pillow is created to feel soft and smooth against your newborn’s skin. Made with cotton that was never treated with chemicals, this pillow is the perfect companion for your baby’s sensitive skin.