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Shine your brightest with Kiki and Lala! This ethereal palette features 15 hyper-pigmented shades in a mix of buttery-soft mattes, sparkly shimmers, gleaming satins and self-adhering multi-dimensional glitters to create fairytale looks. Formulated to be silky-smooth while providing seamless blending, this super versatile palette can be used to create an endless array of artistic styles – use dry or wet for high-impact color. wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!