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Josiah Wedgwood and Sons, commonly known as Wedgwood, is a fine china, porcelain, and luxury accessories company founded on 1 May 1759 by Josiah Wedgwood. In 1987, Wedgwood merged with Waterford Crystal to create Waterford Wedgwood, an Ireland-based luxury brands group. At the outset, Josiah Wedgwood worked with the established potter Thomas Whieldon until 1759 when relatives leased him the Ivy House in Burslem, Stoke-on-Trent, allowing him to start his own pottery business. The launch of the new venture, his own company, was helped by his marriage to Sarah Wedgwood, a remotely-related cousin, who brought a sizable dowry to the marriage. Belt clasp designed by Lady Templeton and Miss Crew for Josiah Wedgwood's factory.[2] The Walters Art Museum. In 1765, Wedgwood created a new form of earthenware, which impressed the then British Queen consort Charlotte of Mecklenburg-Strelitz who gave official permission to call it "Queen's Ware." This new form sold extremely well across Europe. The following year in 1766 Wedgwood bought Etruria, a large Staffordshire estate, as both a home and factory site. Wedgwood developed a number of further industrial innovations for his company, notably a way of measuring kiln temperatures accurately and the new ware types Black Basalt and Jasper Ware. Wedgwood's best known product is jasperware created to look like ancient cameo glass. It was inspired by the Portland Vase, a Roman vessel which is now a museum piece. The first jasperware color was Portland Blue, an innovation that required experiments with more than 3,000 samples. In recognition of the importance of his pyrometric beads (pyrometer), Josiah Wedgwood was elected a member of the Royal Society in 1783. The Wedgwood Prestige collection sold replicas of the original designs as well as modern neo-classical style jasperware.