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This 12-hour long wear eye shadow has customizable color that you can build from a subtle wash to intense vibrancy. Super bendable with a crease-free, smooth finish. No brushes. No broken powders. No mess. Easily remove and wash or replace the blender as needed. In creamy, intensely pigmented colors in a range of metallic, pearls, shimmery or matte shades, the formula glides on super smooth - no primer necessary. For a multidimensional effect, layer on and mix in with other shades or go dramatic with a Smokey eye look. Brighten up those eyes and don't cry over broken shadow palettes again.