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Transforming While Performing: A Practical Guide to Being Digital
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About Transforming While Performing: A Practical Guide To
Product Description "Every established organization confronts the digital transformation imperative; yet the road ahead is perilous. In Transforming While Performing―the title clearly specifies the challenge―Andres Angelani shares crucial lessons for how to navigate into the future: building strategic partnerships, developing internal competencies, and building a culture of innovation." ―Vijay Gurbaxani, Director, Center for Digital Transformation and Taco Bell Endowed Professor of Information Systems and Computer Science at the University of California, Irvine, Paul Merage School of Business The rapid development of global technology has revolutionized the way businesses and their customers interact. Companies must constantly strive to remain agile and adapt their practices and strategies to stay on the cutting edge of the new digital marketplace. Connecting with customers more quickly, more efficiently, and more personally is essential to doing business in the modern world―and undergoing a digital transformation is the key to achieving those goals. Transforming While Performing will provide you with a roadmap for how to most effectively execute a digital transformation that prioritizes the customer, nurtures a culture of innovation, and lays the foundation for mutually productive partnerships. Entering the digital world doesn’t need to be a complicated or painful experience for your business―with the strategies outlined in this book, you will be able to harness the opportunities presented by the transformation process to maximize the potential of your company and position yourself at the forefront of the new digital and globalized technology age. Review "Twenty-five years after the Netscape browser ushered in the era of digital transformation, industry analysts claim only 25 percent of global sales are digital while a mere five percent of firms are “digital leaders”. Andres Angelani’s Transforming While Performing is a pragmatic, seven-part manifesto that offers keen insight into how business executives must leverage digital technology to meet, and exceed, customer needs. It is a must read for business leaders intent on transforming their firm into digital." ―Gary Beach, Publisher Emeritus of CIO magazine and a columnist for The Wall Street Journal CIO Journal "Are today's Digital Transformations the twins of the Re-engineering projects of the 90s? Many of today's digital projects run that same risk as they merely replace previous applications with cloud equivalents. They generate lots of noise and require significant investment, but deliver disappointing payback. Impactful digital projects, in contrast, rethink business models, create smarter products and services, truly reshape the customer experience and automate lots of dull, dirty and dangerous tasks. Transforming while Performing focuses on the talent dimension to make you think very differently about the human element - and how to organize it in the book's elements of pods, guilds and co-creation partner relationships. This book will force you to examine your internal and external talent pools and not just pave the old cow paths in your Digital Transformation." ―Vinnie Mirchandani, Advisor, Author, former Gartner Analyst Deal Architect, Inc. "Can such a spirit of unfettered innovation last in today's data-intensive digital era? Yes, and more so, says Andres Angelani, CEO of Cognizant Softvision. In his forthcoming book, Transforming While Performing: How to Create a Culture of Innovation with Partners, Angelani says digital helps open the gates of rapid, fail-fast type of innovation. He outlines the key elements of innovation: starting with a gamification approach to meeting objectives, along with a design approach to management." ―Joe McKendrick: Forbes Contributor, Independent Author and Analyst "Transforming While Performing outlines and ties together many of the essential capabilities needed to benefit from digital efforts. The capabilities linked together
