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The Golden Rules of Social Media Marketing: Thrive in Business with Strategy and Kindness
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About The Golden Rules Of Social Media Marketing: Thrive
Product Description Are you tired of feeling alone on your 'business owner island' and like the best kept secret? Are aggravating algorithms, the overwhelm of options, and the rapid amounts of methods making you feel extremely frustrated and out of your league in uncharted waters? Southern, Jesus-lovin' and sweet tea drinkin' author Heather Heuman provides the exclusive S.O.C.I.A.L. framework to help you know exactly how you can leverage social media marketing to get the visibility you crave, the growth you need and the results that allow you to create the life and income you want. Whether you are the business owner of a local restaurant, the leader of a non-profit or church, a Marketing Director, or a business owner offering products and services online, The Golden Rules of Social Media Marketing will transform the way you use social media for your brand, communicate to your audience, and the unique value you bring to your customers. About the Author Heather R. Heuman has more than 20 years of combined experience in digital marketing, social media, and business consulting. She is the founder of Sweet Tea Social Marketing, Social Thrive Business Academy and served clients such as Chick-fil-A, Chambers of Commerce, and many more. Heather is an international keynote speaker, podcast host of 'Business, Jesus and Sweet Tea' and loves life in Columbia, South Carolina as a wife and mom. Heather has a Bachelor's of Science degree in Special Education and a Master of Arts in Management and Leadership. An educational highlight was speaking at Webster University's graduation and being presented with the George Herbert Walker School of Business & Technology Outstanding Honors Award. Mark W. Schaefer is a globally-recognized speaker, educator, business consultant, and author who blogs at {grow} one of the top marketing blogs of the world.Mark has worked in global sales, PR, and marketing positions for more than 30 years and now provides consulting services as Executive Director of U.S.-based Schaefer Marketing Solutions. He specializes in marketing training and clients include both start-ups and global brands such as Dell, Johnson & Johnson, Adidas, and the U.S. Air Force. Mark has advanced degrees in marketing and organizational development and is a faculty member of the graduate studies program at Rutgers University. A career highlight was studying under Peter Drucker while studying for his MBA.
