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The word mamori (守り) means protection, with omamori being the sonkeigo (honorific) form of the word, "to protect". Omamori is an amulet (as a form of protection) and a talisman (as a provider of luck). In Japan, priests thought putting the power and strength of the gods into small pocket-sized blessings would keep people safe and motivated. This omamori amulet is the perfect present for you or for your friend. Your bff, best friend, significant other will love this Japanese lucky charm and the meaning behind it!