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Shimano's new saltwater popper features a unique ‘Bubble Chamber' open mouth design based on how a jet engine turns low pressure into high pressure. It also makes the Pop ORCA much easier to work than conventional poppers. From an angling perspective; every individual who has owned and enjoyed using Shimano tackle has a reason to thank a Japanese visionary named Shozaburo Shimano; who in 1921 declared “I aim to make Shimano's products the best in Kansai; then the best in Japan; and finally the best in the world." For over 80 years; Shimano has concentrated on precision engineering; one step at a time. Creating the most innovative products and processes you can hold in your hand today.