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Every pet parent wants wholesome, natural nutrition for their pet. Primal's raw diets focus on pure ingredients and raw protein so you can feed them as nature intended. At Primal we believe that pure raw nutrition fed in its natural state is the best way to help your pet thrive. Our limited ingredient recipes are simple and pure. Primal Formulas are produced using only the freshest, 100% human-grade ingredients. Our poultry, meat and game are antibiotic and steroid free without added hormones. We incorporate certified organic produce, certified organic minerals and unrefined vitamins to fortify our complete and balanced diets. All Primal Formulas contain fresh ground bone for calcium supplementation. This combination of ingredients offers optimum levels of the amino acids (protein), essential fatty acids, natural-occurring enzymes, and necessary vitamins and minerals that are the building blocks for your pet's healthy biological functions. All of the ingredients found in Primal Formulas are procured from ranches and farms throughout the United States and New Zealand that take pride in producing wholesome raw foods through natural, sustainable agriculture. Primal Formulas offer you the convenience and benefits of a well-balanced, safe and wholesome raw-food diet without having to grind, chop, measure or mix the ingredients yourself. At Primal Pet Foods, we have taken the time to carefully formulate and produce a nutritious, fresh-food diet that is easy for you to serve and delectable for pets to devour. The proof is watching them lick the bowl clean while thriving happily and healthfully.