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Perry Ellis the designer fashion brand was born from Perry Ellis the man. A man who was forward-thinking and FRESH. Not mired in tradition. Who believed fashion was FUN, and should never be taken too seriously. Patterns, pops of color, new shapes and never-before-seen styles — he embraced it all, rewriting the rules and redefining American sportswear. Perry’s focus was on innovation; breaking down the walls of fashion and making clothes designed with REAL LIFE in mind. Not just ‘fashion, for fashion’s sake,’ but clothes that simplify style choices. His ethos earned him accolades — including the Coty Award for his first show in 1979, which he would go on to win 8 more times, and the CFDA Designer of the Year Award in 1982. And in 1984, he became the head of the CFDA—a major influence on designers then, and now, his legacy lives on through the Perry Ellis brand.