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Does your pup have hyperkeratosis or dry skin? Whether it’s on their nose, paws, or elbows, dry skin can be uncomfortable and painful. Ruff Relief is designed to relieve cracked and chapped paw pads and snouts while also protecting from rough surfaces and harsh weather during summer, winter, or any other season. Surfaces like concrete can be tough on delicate paws, especially in harsh weather, but this creamy balm is here to save the day! Helps protect from salt, ice, sand and heat. Carefully selected ingredients chosen to be non-allergenic, hydrating, and healing. We want the best for your pup and ours, which is why we use only the highest quality, certified organic ingredients. How do we know it’s good? We tested it on ourselves first! Designed for dogs with the same quality ingredients used for humans. Our healing balm can be used daily as needed and is great for all breeds--especially those with shorter snouts like bulldogs, pugs, boxers, mastiffs, pit bulls, etc. We manufactured the balm to be completely odorless since dogs have extremely sensitive noses. This product can also be used on cats and humans! You’ll want to distract your dog after applying to the hot spot you’re targeting—this is a great time for playing together, or giving them their favorite dog treat. It’s perfectly safe for your pup to lick the balm off, but you’ll see the best results if it has time to completely soak in. Many dogs love the “foot massage” they get when balm is applied!