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Like their music, The 88 have traveled an eclectic road to Not Only...But Also, their 2008 major label debut for Island Records. Using an organic combination of old and new school in their approach to music and its marketing, the band's catchy rock melodies have found a growing audience through TV, film and commercial placements as well as virally online. Produced by Matt Wallace [Maroon 5, Replacements, Faith No More, Train], and with two tracks by Kenny Babyface Edmonds [Eric Clapton, Fall Out Boy, Madonna], Not Only...But Also additionally serves as an apt description of the band's impressive Pop-Rock palette. Students of rock history, The 88 combine post-punk high energy with a love of classic British Invasion bands such as The Kinks and The Small Faces, '70s Bowiesque glam and Nuggets-style Garage-band Psychedelia .