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This book is a comprehensive guidebook to selling Auto, Home and Umbrella Insurance. I've also put in some Commercial Lines tips as well. If you're having a hard time selling insurance based on value and keep getting price objections. This book might be what you have been looking for. I've detailed out methods, rebuttals, tips and techniques to help. This book answers a lot of common questions I receive from Agents. It's tougher now than ever to compete as an insurance agent. Give it a read and let me know what you think.