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How to Read a Financial Report: Wringing Vital Signs Out of the Numbers
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About How To Read A Financial Report: Wringing Vital
From the Inside Flap THE NON-ACCOUNTANT'S GUIDE TO UNDERSTANDING FINANCIAL DATA Financial statements are full of vital information about a company's current health and future prospects. Managers, investors, and others need to understand these reports, which sometimes seem to be written in a foreign language that only accountants can speak. Now in its ninth edition, How to Read a Financial Report continues its 40-year tradition of breaking through that language barrier and providing a plain-English user's guide to financial reports. This edition reflects recent changes to accounting rules, maintaining its classic focus on helping readers interpret the interconnections among disparate pieces of financial data. From the Back Cover THE NON-ACCOUNTANT'S GUIDE TO UNDERSTANDING FINANCIAL DATA Financial statements are full of vital information about a company's current health and future prospects. Managers, investors, and others need to understand these reports, which sometimes seem to be written in a foreign language that only accountants can speak. Now in its ninth edition, How to Read a Financial Report continues its 40-year tradition of breaking through that language barrier and providing a plain-English user's guide to financial reports. This edition reflects recent changes to accounting rules, maintaining its classic focus on helping readers interpret the interconnections among disparate pieces of financial data. About the Author JOHN A. TRACY is a professor of accounting, emeritus, at the University of Colorado at Boulder. Before his 35-year tenure at Boulder, he was on the business faculty at the University of California, Berkeley. John is the author of several best-selling books on accounting and finance. TAGE C. TRACY is the founder of TMK and Associates, a financial consulting firm focused on providing executive-level accounting, financial, and business management support. Tage has coauthored a total of six books with his father, John Tracy.
