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Green Marketing: A Case Study of the Sub-Industry in Turkey
Product ID : 36747641
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36747641
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About Green Marketing: A Case Study Of The Sub-Industry
Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies.
