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FCUK 3-Pack Boxer Briefs 100% Breathable Ultra Soft Cotton Tag-Free (Medium) Black
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About FCUK 3-Pack Boxer Briefs 100% Breathable Ultra Soft
FCUK Boxer Briefs were designed from the ground up with ultimate comfort and durability in mind. Fabricated with 100% Soft, breathable cotton, with a 1.5 inch wide durable elastic band. Reinforced comfy leg bands added for no ride up convenience. FCUK is part of the French Connection brand which was set out to create well-designed fashionable clothing that appealed to a broad market. The abbreviation FCUK was born after Trevor Beattie visited the French Connection offices and noticed the abbreviation FCHK on an internal memo, standing for French Connection Hong Kong. From this, Beattie suggested the brand use FCUK, standing for French Connection United Kingdom. In the spring of ’97 a controversial ad campaign featuring the simple line ‘fcuk fashion’ hit the headlines becoming a universally recognised great fashion moment. Having established a strong core clothing business through unique design and a true sense of style, the company expanded its portfolio into new and exciting areas including men’s and women’s toiletries, sunglasses and opticals, watches, footwear and a growing range of furniture and home accessories.
