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Stop pushing that boulder up the hill-start seeing effortless results! Entrepreneurs tend to be driven and energetic-we're happy to roll up our sleeves and take on big exciting projects. What we don't want is to work tirelessly on something that will never go anywhere. If you've been looking for a better way, then dive into the Effortless Business Growth Model, the counter-intuitive approach that makes it easier (and more fun!) to grow your business. In this concise, no-fluff guide, you will learn: how to quickly gain clarity about who your ideal customer is, once and for all how to make your offer the -obvious choice for your -prospects how to connect deeply with your audience, to create real engagement and loyalty how to craft marketing messages that speed up and smooth out your sales process how to create systems of effortlessness for explosive, and sustainable, growth what you need to do when the -unexpected happens and -everything changes Using familiar and relatable business examples, I will show you the three keys to the Effortless Business Growth Model applied. I'll then take you deeper by sharing the inner workings of these concepts through the successes and setbacks of my own multimillion-dollar business, which I grew from a one-man blog to a multifaceted educational organization with dozens of international team members in just five years. But those five years weren't a gold-coin-diving fantasy. The book you're holding is about what I learned when I asked myself one magical question: "Does it really have to be so hard?" No, it didn't. And it doesn't have to be so hard for you either. Start reading to learn how.