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Product Description More than a purple shampoo, discover the combination of pure purple pigments with a blend of fig and orchid to keep your blonde healthy and conditioned until your next salon visit. ColorLast purple is a toning shampoo that neutralizes brass and yellow tones by depositing purple pigment which brings back coolness to blonde hair leaving it looking healthy and fresh. ColorLast purple leaves hair with a silky shine and 2.5x smoother with 3x less breakage. Vegan formula and paraben free vs Non-conditioning shampoo with the system of shampoo and conditioner no animal-derived ingredients or by-products. Brand Story Professional By Nature. Honest By Choice. A recognized leader in professional haircare, BIOLAGE offers high-quality stylist-favorite products powered by botanicals.