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We believe there are no limits. There are limiting factors; but they can all be removed. The one unescapable fact is that your Brain needs fuel. Ritual-AM is that fuel. You start your day with Ritual-AM because it comprehensively addresses all of the macro level material components that are needed for your brain to function at its absolute highest capacity. Mix one scoop of Ritual-AM directly into your coffee (hot or iced) OR mix Ritual-AM on its own in 8oz of cold or hot water. You will begin to feel the cognitive enhancing and uplifting effects of Ritual-AM within minutes of your first sip. Ambrosia Ritual-AM contains a revolutionary set of ingredients that have never before been combined. Collectively these components provide the crucial nutrients our brain and body as a whole crave in the quest for optimal functionality. Coffee is the second most consumed liquid in the world, second only to water, but it provides very limited benefits. Ritual-AM takes the short lived and limited boost that caffeine alone provides; and redefines what it means to "start your day".