HBR's 10 Must Reads on Platforms and Ecosystems (with bonus article by "Why Some Platforms Thrive and Others Don't" By Feng Zhu and Marco Iansiti)

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About HBR's 10 Must Reads On Platforms And Ecosystems

Competition is moving beyond industry to ecosystem. Are you ready?In the shift from pipeline to platform, value is no longer created by your company's product or process alone--it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem.If you read nothing else on platforms and ecosystems, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you address classic challenges such as navigating the shift from controlling resources to orchestrating them, redefining value, thwarting competitive threats, and adapting your strategy.This book will inspire you to:Manage network effects and inspire users to attract more usersUnderstand the myriad dynamics at play in a platform businessDecide whether to be a chief architect or a complementor in your ecosystemConsider which of your company's existing products and services can be turned into platformsShift from managing products to managing interactionsCollaborate with other firms in an ecosystem that spans sectorsLearn to allocate--and reallocate--resources as conditions changeHBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardle