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Coopman and Lull's PUBLIC SPEAKING: THE EVOLVING ART, 4th Edition, combines time-tested techniques with innovative variations on the well-respected traditions of public speaking instruction to equip you with the skills you need to become a confident, competent, and ethical public speaker. It illustrates the evolution of public speaking as an art form -- from Greek and Roman traditions to the most contemporary forms of public address, including the use of presentation media. Packed with examples from popular culture, it analyzes the public speaking success of such contemporary figures as Bernie Sanders and Malala Yousafzai. It also includes numerous prompts to help you put your new skills into practice -- in the classroom, community, and professional context.Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version. This product is included in a Cengage Unlimited subscription. Subscribe to Cengage Unlimited for all your Cengage access codes on platforms like MindTap and WebAssign plus the online version of your textbook for one price per semester.