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Introducing routine: the most effective natural deodorant! Fresh on the market and wildly popular, routine's effectiveness has made it a word of mouth, sought after product. Routine is ethically crafted with the health of our planet and all of its roommates as priority. Created by sisters Neige and Pippa, routine is and will always be, manufactured in Canada. Routine has a deodorant for every body type and scent preference. We offer 12 scents and 3 formulas (including vegan and sensitive skin) using only clean and wholesome ingredients. No aluminum zirconium, aluminum chlorohydrate, parabens, triclosan, or propylene glycol. Routine is applied in the same way as any other lotion. This alternative application method reduces bacterial contamination to the product, in turn making it effective to the very bottom of the jar. Each jar last 3-6 months with regular use. Always tested on friends, never animals.