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"The Shooting Coach" is a basketball shooting training aid with a patented shooting method designed to help players accelerate their shooting potential. Unlike a regular basketball "The Shooting Coach" consists of different visual components designed to help a player visually read his/her current shot release and rotation with every release of the ball in order to improve their ability to more effective shoot the basketball. Developed by the Fundamentals Basketball Academy's veteran basketball shooting trainer, Troy Sowders. Includes DVD and online access to video and drills.