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Gen Z: The Culture, Beliefs and Motivations Shaping the Next Generation (English and Spanish Edition)
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About Gen Z: The Culture, Beliefs And Motivations Shaping
Product Description The world is changing... and many Christian teenagers are walking away from faith. In order to connect with and disciple Gen Z, we first need to understand them. That’s why Barna and Impact 360 have teamed up to study this mysterious generation. Through hundreds of interviews and in-depth analysis, we’ve uncovered data-driven answers to important questions, such as: What does Gen Z believe about the biggest questions of life? What do they view as central to their identity? Will they carry on Millennial trends or forge a different path? What is their relationship to faith, parents and institutions? How have culture and society shaped them? How are they thinking about what it means to become an adult? Gen Z: The Culture, Beliefs and Motivations Shaping the Next Generation is a must-read for pastors, teachers and parents as they help future Christian leaders grow. With this data-driven report, you can demystify today’s young people and discover new strategies for loving and leading those in your care. Pick up your copy today. About the Author Barna Group is a visionary research and resource company located in Ventura, California. Started in 1984, the firm is widely considered to be a leading research organization focused on the intersection of faith and culture. Barna Group provides spiritual influencers with credible knowledge and clear thinking, enabling them to navigate a complex and changing culture.
