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The E-Myth Contractor: Why Most Contractors' Businesses Don't Work and What to Do About It
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About The E-Myth Contractor: Why Most
Product Description With The E-Myth Contractor, Michael E. Gerber launches a series of books that apply the E-Myth to specific types of small businesses. The first is aimed at contractors. This book reveals a radical new mind-set that will free contractors from the tyranny of an unprofitable, unproductive routine. With specific tips on topics as crucial as planning, money and personnel management, The E-Myth Contractor teaches readers how to: Implement the ingenious turnkey system of management—a means of creating a business prototype that reflects the business owner's unique set of talents and replicating and distributing them among employees and customers. Recognise and manage the four forms of money—income, profit, flow and equity. Harness the power of change to expand the company. The book also provides help on a larger level, leading readers towards becoming business visionaries by relinquishing tactical work and embracing strategic work, by letting go to gain control. Once put into action, Gerber's revolutionary ideas promise not only to help contractors build successful businesses, but successful lives as well. About the Author Michael E. Gerber is a true legend of entrepreneurship. The editors of INC magazine called him "The World's #1 Small Business Guru." He is Co-founder and Chairman of the Michael E. Gerber Companies—a group of highly unique enterprises dedicated to creating world-class start-ups and entrepreneurs in every industry and economy. The Gerber Companies transforms the way small business owners grow their enterprises and has evolved into an empire over its history of nearly three decades. Excerpt. © Reprinted by permission. All rights reserved. The E-Myth Contractor Why Most Contractors' Businesses Don't Work and What to Do about ItBy Gerber, Michael E. HarperBusinessCopyright © 2004 Michael E. Gerber All right reserved. ISBN: 0060938463 Chapter One The Story of Richard and Anne I didn't have to invent lies -- my tongue did it by itself, and I was often astonished at how clever and farsighted a tongue can be. "A friend of Kafka" Isaac Bashevis Singer Every business is a family business. To ignore this truth is to court disaster. This is true whether or not family members actually work in the business. Whatever their relationship with the business, every member of a Contractor's family will be greatly affected by the decisions a Contractor makes about the business. Unfortunately, unless some family members are actively involved in the business, many Contractors tend to compartmentalize their lives, seeing their business as separate from their family. These Contractors see their business as a job, and therefore none of the family's business. "This doesn't concern you," says the Contractor to his wife. "I leave business at the office and my family at home," says the Contractor, with blind conviction. And I say with equal conviction: "Not true!" In actuality, your family and business are inextricably linked to each other. Believe it or not, what's happening in your business is also happening at home. Consider the following, and ask yourself if each is true: If you're angry at the business, you're also angry at home. If you're out of control in your business, you're equally out of control at home. If you're having trouble with money in your business, you're also having trouble with money at home. If you have communication problems in your business, you're also having communication problems at home. If you don't trust in your business, you don't trust at home. If you're secretive in your business, you're equally secretive at home. And you're paying a huge price for it! The truth is that your business and your family are one -- and you're the link. Or you should be. Because if you try to keep your business and your family apart, if your business and your family are strangers, you will effectively create two worlds. Two worlds that can never wholeheartedly serve each other. Two worlds that split ea
