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Product Description A reminder that no one can dull her shine, the Keds® for Kate Spade New York® Champion Glitter shoe is dipped in glitter and polished off with satin laces. They’re as comfy as they are fancy thanks to a soft breathable lining, cushy insole and flexible rubber outsole. Shine on! From the Manufacturer In 1916, the Keds brand was introduced by the U.S. Rubber Company as the first national athletic and lifestyle footwear brand. At this time, the shoes were called sneakers, a term invented in late 1916 because the rubber soles made the shoes quiet. Worn by Olympic soccer players, scores of National and International tennis champions, and many college athletes, Keds was coined the shoe of champions because of its reputation as America's premier athletic brand. Not only was Keds a leading athletic brand, it was also the brand of choice for leading style icons due to its classic, stylish, and authentic characteristics.