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Finally! A natural cinnamon toothpaste full of good, clean ingredients, completely free from artificial preservatives, harsh abrasives, fluoride and sodium laurel sulfate (SLS) - yet it still foams up, tastes great, and it actually cleans your teeth!! If you want a mouth full of freshness, a burst of sparking cinnamon and a smile you can count on, Himalaya Botanique Complete Care Simply Cinnamon Toothpaste brings you the refreshing, scintillating tingle of cinnamon in a natural toothpaste with dependable time-tested ingredients that actually clean your teeth well, reduce plaque and promote healthy looking gums.This groundbreaking Himalaya Botanique Complete Care Toothpaste has a gentle RDA (relative dentin abrasivity) rating of 70 or less. It's free from fluoride, carrageenan, gluten and SLS. It's made with no artificial colors, no animal testing, it's vegan friendly and 100% vegetarian. You'll enjoy Himalaya Botanique Complete Care Simply Cinnamon Toothpaste for its great taste, long-lasting cinnamon flavor, a fresh foaming-action and clean mouth feel! Himalaya Botanique Complete Care Simply Cinnamon Toothpaste comes in a 150g tube of 4 Pack. All Himalaya Botanique toothpastes are rigorously studied for purity, safety and efficacy.In addition to being tested for quality and potency, Himalaya Botanique Complete Care Simply Cinnamon Toothpaste is also produced in a cGMP facility. When you want that tingly-tasting, sparkling cinnamon flavor in a fluoride-free natural toothpaste, plant new seeds of wellness within yourself with Himalaya Botanique Complete Care Simply Cinnamon Toothpaste. When it comes to natural herbal products used and trusted all over the world, it's Himalaya since 1930.