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Handcrafted with Swiss Quartz Movement Using the same Swiss quartz movement that dates back to the lever watch, popularized in the 1820's, every watch designed and handcrafted by zuki is built with the highest quality materials. Built for Your Life with a Braided Paracord Bracelet Band At zuki, we're dedicated to making products that fit your life. The braided paracord bracelet band on our watches gives you the perfect fit for your unique wrist size and style. Family, Friends and Fun We believe in working hard...and playing hard too! We like to have a good time and we designed our watches with a protective mineral glass crystal and durable stainless steel case which is water resistant to 100 feet (30 meters). Elegant and Functional We offer a variety watch faces and bracelet colors to match your wardrobe and style. We use a modern and simple design for our dials which looks beautiful and each watch dial is clearly legible with illuminated night hour markers so you can easily see what time it is with a quick glance whether it's morning, noon or night. Highest Level of Customer Satisfaction zuki is a family-owned business and we strive for the highest level of customer satisfaction. Whenever you have a question, just like our friend Suzuki, who inspired our company name, "We're here for you!"