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The Twinkies Cookbook, Twinkies 85th Anniversary Edition: A New Sweet and Savory Recipe Collection from America's Most Iconic Snack Cake
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About The Twinkies Cookbook, Twinkies 85th Anniversary
Product Description A comeback cookbook for the perennially popular snack cake, with unique sweet and savory recipes that highlight the whimsical nostalgia of America's favorite dessert. In celebration of the 85th anniversary of Twinkies®, Hostess® has updated and expanded their beloved and quirky classic The Twinkies Cookbook. This new edition includes the very best recipes from the original, combined with twenty-five new and wonderfully wacky recipes submitted by Twinkies aficionados across the country. From a Twinkie-filled take on chicken and waffles to Twinkie pumpkin pie and beyond, these colorful concoctions will surprise and enchant the Twinkie fan in all of us. About the Author While the HOSTESS story dates to 1919 with the Hostess® CupCake, the Twinkie forever reshaped the snack cake world and made the brand an enduring part of Americana. Today, Hostess Brands, LLC, delights fans with a variety of treats like Ding Dongs®, Ho Hos®, Donettes®, and Fruit Pies. Excerpt. © Reprinted by permission. All rights reserved. Twinkies Eighty-Five Years of a Sweet Sensation What makes Twinkies so special? Everyone has an answer. If there were a lifetime achievement award for snack cakes, Twinkies would certainly set the gold standard—now more than ever. Perhaps it’s the nostalgia. From comic strips to the silver screen, state fairs to science projects, legal legends to urban legends, artifacts to art exhibits, Howdy Doody to Archie Bunker—Twinkies have been baked into our national pop culture for generations. Who would have thought a simple confection of sponge cake and cream filling could become a national icon? Of course, one wonders if a few persistent tall tales have had a little something to do with the timeless mystique. For the record, Twinkies don’t last forever. Nor are they made with a supersecret chemical compound that makes them indestructible. Contrary to what Homer may have been told in a memorable episode of The Simpsons, you can harm a Twinkie. Maybe it’s old-fashioned national pride. As a vintage television spot declared, “Twinkies are American through and through.” President Clinton certainly must have thought so when he considered the Twinkie for the National Millennium Time Capsule as an “object of enduring American symbolism.” But why overthink it? After all, we’re talking about Twinkies here. Have you tasted one lately? They’re incredibly good. If it’s been a while, your first bite undoubtedly will be even sweeter than you remembered. Diet mavens may balk, but at 135 calories per Twinkie, you could do a lot worse these days. Whatever the root of their appeal, Twinkies sparkle with an undeniable magic—a star that seems to shine brighter with age. This is quite astonishing considering the snack cake’s inventor was just looking for a way to put idle shortcake pans to use when strawberries were out of season. The remarkably colorful history of Twinkies dates back to early 1930. Hoovervilles were sprouting from state to state, the Chrysler Building neared completion in New York, and bakery manager James A. Dewar was embarking on the “best darn-tootin’ idea” he ever had. Ten years after starting his career driving a horse-drawn pound cake wagon for the Continental Baking Company outside Chicago, Dewar was at the frontier of almost unimaginable fame. Continental was looking for a new, inexpensive product that would appeal to frugal consumers in the tight economy. Why not use the company’s stockpile of shortcake pans to create a treat that could be sold year-round? Dewar thought. Blending a dry mix of necessity, practicality, and ingenuity, he whipped up the celebrated recipe by injecting smooth and creamy banana filling into the oblong golden finger cakes. Unlike strawberries, which were only in season for six weeks during the summer, bananas were readily available year-round. As for the name, a St. Louis billboard advertising “Twinkle Toe Shoes” provided al
