The One Device: The Secret History of the iPhone

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About The One Device: The Secret History Of The IPhone

Product Description The secret history of the invention that changed everything-and became the most profitable product in the world. " The One Device is a tour de force, with a fast-paced edge and heaps of analytical insight."-Ashlee Vance, New York Times bestselling author of Elon Musk "A stunning book. You will never look at your iPhone the same way again." -Dan Lyons, New York Times bestselling author of Disrupted Odds are that as you read this, an iPhone is within reach. But before Steve Jobs introduced us to "the one device," as he called it, a cell phone was merely what you used to make calls on the go. How did the iPhone transform our world and turn Apple into the most valuable company ever? Veteran technology journalist Brian Merchant reveals the inside story you won't hear from Cupertino-based on his exclusive interviews with the engineers, inventors, and developers who guided every stage of the iPhone's creation. This deep dive takes you from inside One Infinite Loop to 19th century France to WWII America, from the driest place on earth to a Kenyan pit of toxic e-waste, and even deep inside Shenzhen's notorious "suicide factories." It's a firsthand look at how the cutting-edge tech that makes the world work-touch screens, motion trackers, and even AI-made their way into our pockets. The One Device is a roadmap for design and engineering genius, an anthropology of the modern age, and an unprecedented view into one of the most secretive companies in history. This is the untold account, ten years in the making, of the device that changed everything. Review Shortlisted for the 2017 Financial Times Business Book of the Year Award and the 1-800-CEO-READS Award One of the Best Business Books of 2017 - CNBC, Bloomberg, 1-800-CEO-Read, Financial Times, Marginal Revolution. Business Insider A New York Times Book Review Editors' Choice "A remarkable tale... the story it tells is compelling, even addictive--almost as addictive as the iPhone itself."― Wall Street Journal "Like the best historians, Merchant... unpacks the history of the iPhone in a way that makes it seem both inevitable in its outline and surprising in its details."― The Guardian "Apple's culture of secrecy is no match for Brian Merchant in The One Device....Merchant tells a far richer story than I--having covered Apple for years as a journalist--have seen before... The iPhone masquerades as a thing not made by human hands. Merchant's book makes visible that human labor, and in the process dispels some of the fog and reality distortion that surround the iPhone."― Lev Grossman, New York Times Book Review "A fascinating story."― Marketplace "Merchant does the important work of excavating and compiling large numbers of details and anecdotes about the development of the iPhone, many of them previously unrecorded... Merchant tells a far richer story than the outside world has seen before."― Minneapolis Star-Tribune "Brian Merchant takes readers on an epic journey."― Parade "Brian Merchant gives us a rare look inside Apple, chronicling the development of the iPhone with details about everything from the selection of raw materials to the product's famous launch event."― Gizmodo "Fascinating... the author writes in the style of a fast-paced novel, with vivid details that help readers really understand how the iPhone was devised and launched."― John Rampton, Entrepreneur "A wild ride."― San Francisco Chronicle "An excellent book."― Tyler Cowen, Marginal Revolution " The One Device is a tour de force. Brian Merchant has dug into the iPhone like no other reporter before him, traveling the world to find the untold stories behind the device's creation and uncover the very real human costs that come with making the iPhone. Packed with vivid detail, the book carries the reader from one unexpected revelation to the next with a fast-paced edge and heaps of analytical insight."― Ashlee Vance, New York Times bestselling author of Elon Musk "